Seeking that perfect tagline …
I get a look of panic on my face when asked to produce tagline for a book I wrote. I can either think of nothing (how can I possibly capture all that rich detail in a few words) or I can think of a whole bunch of them and they all sound stupid.
But, I’m trying, because I do understand that a tagline sells.
In late May I entered the first book in my new collection in the Self-Published Fantasy Blog Off (affectionately known as SPFBO). Three hundred books are allowed in (first come first serve as long as you meet the qualifications), ten finalists are chosen and there is one winner. As you can guess, at least 290 entrants aren’t delighted with the results.
However, it presents a great opportunity to virtually meet other authors and to do a little promotion too. My book is in limbo at the moment, waiting on my reviewer to probably cut it (I have to be honest with myself) when he finishes reading and reviewing his remaining three novels. Because he isn’t as fast as some reviewers, my book has outlasted others. Because his isn’t as slow as some, it’s likely to happen soon.
So, I’m trying to make hay while the sun shines. (What a quaint agrarian expression. In a weird way aren’t our over-used expressions just taglines?)
My artistic efforts are now making their way onto Instagram, Twitter, Facebook and here, as I roll out the taglines and give them a try.
Well, what do you think? Do I need to try, try again? Or should I quit while I’m ahead? 😉